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Promoting Healthy Work Culture at REA

Breakfast with the GM successfully gathered a number of employees of different departments, Promoting a healthy culture at work. The breakfast was inaugurated with opening remarks by the GM, who gave a brief introduction of the meeting outlines and warmly welcomed the participants.
Open & close discussion with the employees promoting communication and team work between different departments sharing experiences in a healthy positive environment discussion shared about challenges, solutions and suggestions from the employees. During the breakfast GM took the employees through REA objectives for 2016, also he went through 2016 individual department objectives emphasizing delivering projects on time and continue monitoring our customer service and quality standards. The breakfast was followed by a lively discussion and Q & A session lead by the GM, The audience actively raised questions and expressed their views. In addition suggestions were raised from the employees about supply chain management, utilization of TBMS, build smart systems and cost control.
Jasmin Prado - Quantity Surveyor said: "It’s been helpful for all departments to have good communication to help each department in understanding the expectations of the management, we were able to share what is required to improve the work, The discussion was very interesting and to-the-point "
Abdullah Ghafar - Purchase Officer said: "The agenda was  to promote a healthy working culture between departments and to improve performance of each department, the open discussion of new ideas and suggestion gave us an in depth knowledge and better understanding of how we can improve operations, it gives us confidence and  a better understanding of our responsibility towards our objectives and our GM’s vision.
The event was concluded with closing remarks by the GM, This event was a great success with lots of positive feedback.


As another year comes to an end, we would like to take this opportunity to wish you all a Rewarding, Joyous New Year upon you and your loved ones. Since 2017 have been successful year for REA, it’s worth to highlight some of 2017 accomplishments;

Projects Handover

  • 2000 Villas
  • Akoya Villas
  • 3000 Villas
  • C15 – Reem Island
  • Viceroy Hotel
  • Serenia Residence
  •  MBS Crowne Plaza

Projects Awarded

- Masdar Neighborhood Institute

Projects Progress

  • 98.0% on W- Hotel.
  • 93.0% on Axis Tower.
  • 70.0% on Seventh Heaven.
  • 67.0% on Nad Al-Sheba
  • 58.0% on Ashjar.
  • 43.0% on Suit In The Skai Tower 1.
  • 43.0% on The Palm Tower.
  • 36.0% on Tiara United Tower.
  • 15.0% on Vida Residences.
  • 7.0% on Opera Grand.


  • REA launches AIM (All Ideas Matter) employees suggestion scheme.
  • Tiara towers performance Mock Up test passed from first attempt at Exova testing lab in Dubai.
  • successful 2 years of REA in Bangalore, participating in Design of landmark projects in Dubai.
  • Sharjah University visit Reem Emirates Aluminum.
  • Reaching last floors installation of REA's Unitized Curtain Wall on MBS Crown Plaza project, Manchester City, UK.
  • The Palm tower performance Mock Up test passed from first attempt at Exova testing lab in Dubai.
  • Successful Civil Defense Drill in Reem Emirates Aluminum Factory.
  • REA is pleased to recognize the dedicated workers for their high performance and commitment.
  • Final Completion at Serenia Residences Project on Jumeirah Palm Dubai.
  • Strong presence for Reem Emirates Aluminum and Hansen Facades at Zak World of Facades UK 2017.
  • 19 Duncan Street performance Mock Up test passed at Exova testing lab in Dubai.
  •  Reem Emirates Aluminum employees were honored to visit Wahat Al Karama (Oasis of Dignity).
  • Open panel discussion about Artificial Intelligence in Future Cities and Smart Manufacturing delivered by Eng. Naser Almarzooqi, Reem Emirates Aluminum GM at GITEX 2017 Dubai.
  • VIDA tower performance Mock Up test passed at Exova testing lab in Dubai.

We thrived because of your incredible hard work, creativity, and dedication. I am personally grateful to each one of you for your tremendous efforts. Through your commitments and efforts, REA has been capable of sustaining its position in the market as a leading Façade Company in UAE, with high and robust potentials in global markets. We will continue to provide high-quality façade solutions achieving clients’ retention and satiation.

Every day, your support makes REA’s growth possible and I look forward to a successful, positive and productive year.
Thank you for your efforts in 2017 and welcome 2018 with its challenges.

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